Twelve weeks of live programming. Nine months of sustained support. One year to move hospitality-tech founders from early traction to genuine scale readiness.
You’ve built something. People are using it — or paying for it. You have a hypothesis about how to grow, and it’s shown early signs of working. What you need now isn’t more curriculum. What you need is structure, accountability, and the right introductions at the right time.
That’s what this program is.
Cohort 3.1 is a twelve-week intensive that meets twice a week — a Tuesday War Room for strategy and a Thursday Execution Lab for tactical work. The cohort is four to six companies by design. Small enough that every founder in the room knows what everyone else is building. Dense enough that the peer dynamic is useful rather than performative.
After the twelve weeks, founders stay in the program for nine months of lighter-touch continued support: office hours, check-ins, mentor access, and ongoing investor introductions as relationships develop. The program is designed around the idea that what you’re measured by is what happens in months four through twelve — not what happens in week twelve.
PROGRAM FORMAT
| Format | Tuesday War Room (2 hrs, remote) Thursday Execution Lab (90 min, in-person preferred) |
| Duration | 12-Week Cohort + 9-Month Follow-On Support |
| Cohort Size | 4–6 companies |
| Cost to Founder | Nothing. Program fully funded. |
| Launch Date | May 12, 2026 |
| Showcase | July 30, 2026 · Central Florida hospitality venue |
WHAT THE PROGRAM INCLUDES
- Tuesday War Room — 2-hour strategy session with hot seat rotation and cohort-based pressure testing
- Thursday Execution Lab — 90-minute tactical session with guest practitioners specific to that week’s focus
- Modular track selected at onboarding: Revenue Growth, Funding Readiness, or Partnership & Distribution
- Mentor access throughout: operators, investors, and hospitality-tech domain experts
- Investor introductions beginning as the cohort starts — relationships built over time, not at Demo Day
- Nine months of follow-on support: office hours, periodic check-ins, async mentor access
- Full Tier 1 curriculum — 30+ hours of foundational hospitality-tech content — included automatically
THE OPERATOR SPRINT
Every founder enters Tier 3 with a defined pilot hypothesis and a named list of operator targets. The Operator Sprint is how that hypothesis gets tested.
Working through Proxenia’s relationships with local and regional hospitality organizations, each founder is matched with operators suited to their product. The engagement is structured — defined scope, defined timeline, defined success metrics — so operators get genuine insight and founders get data they can take into an investor conversation.
A pilot that produces measurable change in a real operating environment is worth more than any pitch deck.
THE INVESTOR RELATIONSHIP MODEL
Tier 3 doesn’t culminate in a Demo Day where you pitch to investors who are meeting you for the first time. Investor relationships begin as the cohort starts. By week eight, introductions are organic extensions of conversations already in progress. You still have four weeks of the cohort left to adjust your strategy based on what those conversations reveal — and nine months of follow-on support to continue building toward a close.
THE COHORT SHOWCASE
The cohort ends on July 17 with a public Showcase at a Central Florida hospitality venue — investors, operators, industry partners, and press. Not a Demo Day. Investor relationships have been in progress for weeks. The Showcase makes twelve weeks of real work visible to the industry.
Format: each founder presents results backward and plan forward. No pitch. No ask. Public accounting of what was built and what comes next.
WHO THIS IS FOR
Tier 3 is for founders who are past MVP. To be a strong candidate for Cohort 3.1, you should be able to point to:
- A working product with real users or early revenue — not a prototype, something customers are actually using
- Evidence of market traction: early adopters, paying customers, letters of intent, or documented pilot results
- A path to customer acquisition that has shown signs of working — not necessarily perfected, but proven
- Full-time commitment to your company
- A product that addresses a genuine challenge in hospitality operations, guest experience, revenue management, or workforce
If you’re still validating product-market fit or working on your company part-time, Tier 2 is the right entry point. The program works best when every founder in the room is operating at a similar level of readiness.